CUSTOM BRAND + WEBSITE DESIGN

The ReadyTypes Brand Method

A deeply personalized brand and web design experience for attuned business owners ready to express their work with clarity, confidence, and energetic resonance.
THE READYTYPES BRAND METHOD

Build your brand from the inside out.

My 3-phase method guides you from brand clarity to aligned visuals to a custom website that becomes your digital home base.

Every phase has its own focus and gives you what you need to move forward with clarity, alignment, and momentum.
PHASE 01

DISTILL

The ReadyType Brand Compass Experience

Your brand can’t be expressed clearly until it’s understood clearly.

This is where I map the core energy of your brand in a way that’s both grounded and magnetic. Using my ReadyTypes framework, I'll clarify the foundation that everything else will be built on
You’ll walk away with:
Clarity on your offer—both its tangible value and intangible spark
Audience insight that helps you focus your aim and fine-tune your frequency
Distinct positioning that captures your unique approach, point of view, or niche expertise
Defined values that anchor your decisions, guide your work, and shape the full brand experience
Your unique ReadyType blend—and how its layers reveal the core of what you do and the energy you naturally express
PHASE 02

ALIGN

Brand Identity Design

Once your foundation is clear, it’s time to express it visually.

In this phase, I create a custom identity system that captures the energy of your work—so you can show up with consistency, confidence, and a distinct visual style.
You’ll receive:
A full logo suite (primary logo + variations)
Custom illustrations, patterns, icons, or texture elements (as needed)
Curated color palette
Font stack pairings
Image style direction and real-world mockups
A formalized Style Guide to guide cohesive application moving forward
PHASE 03

AMPLIFY

Custom Website Design

We turn your new brand identity into a beautiful website that helps grow your business.

The result: a digital home that reflects your energy and makes it simple for your audience to take the next step.
What’s included:
Website strategy + wireframe planning
Copywriting support + prompts
SEO optimization + Analytics Set-Up
An polished website that's on-brand and easy to manage

Meet your designer + guide

ReadyType: The Identity Alchemist
40% Magician
20% Lover
20% Sage
I’m Sara Strese, the designer and creative strategist behind Good + Ready.  My approach blends intuitive insight, thoughtful questioning, and experienced design expertise—helping you distill what makes your brand magnetic and build from there.

Great news....you don’t need to have it all figured out. That’s my job. With 13+ years of experience designing websites and digital brand experiences, I can bring both the practical know-how and the intuitive sensitivity that energetically attuned business owners need.
KARA TEISING, CALIBRATED SEARCH

"Sara was an absolute dream to work with.  I can't recommend her enough! She "got" me and my vision for my new business immediately and I felt a full body yes in working with her to create an aligned brand presence and website."

Frequently Asked Questions

What exactly is the ReadyTypes Brand Method?

Who is this for?

What’s included in the process?

How much does it cost?

How long does the process take?

How do I know what size of website I need?

What if I need other collateral like stationery or digital ads?

What if I already have a logo and visual identity?

Ready to get started?

If it’s time to align your brand and website with your work, your energy, and where you’re headed—I’m here to help.
Feeling lost in your brand?

Take the ReadyTypes Quiz

Discover your brand’s intuitive compass
Take the brand archetype quiz to uncover the energetic pattern beneath your brilliance—and align your business from the inside out.
TAKE THE QUIZ