The

Magician

Brand Archetype
Magician brands are devoted to transforming others and uncovering potential in the world. Customers gravitate to Magician brands because they make them feel hopeful and awakened to infinite possibilities.
Do you want to know your brand archetype?
Magician
Magician
BRANDS ARE:

Alluring

/

Charismatic

/

Mysterious

You could be
a
AN
Magician
Magician
if you:

Create strong visions for myself and others

Inspire possibilities of transformation

Promote a "can do" attitude

Use my intuition and gut instincts to guide others

Make dreams come true

Do you want to know your brand archetype?
HOW
AN
a
Magician
Magician
HELPS + GUIDES CLIENTS:
Any business has the ability to create transformative experiences for its customers. Beyond the tangible, an offering or product can create emotional fulfillment through brand association. This intangible bond can evoke feelings of trust and loyalty, forging a connection that transcends transactions. By focusing on your archetypes’s transformation capabilities you’ll be able to start better communicating the transformation customers can expect from you.

Aimless

Manifested

Uninspired

Awed

Impossible

Possible

Messy

Clear

Ignorant

Conscious

ABOUT ARCHETYPE EMBODIMENT
Your brand archetype can help you guide your brand's visuals, messaging and client experiences. By embodying your archetypes core qualities you can can create authentic connections with your audience and fostering deeper engagement and brand loyalty.
How
AN
a
Magician
Magician
CAN EMBODY THEIR ARCHETYPE in THEIR BRAND:

Visuals:

Whimsical colors

Imaginative details

Inspired photography

Messaging:

Engaging

Informed

Inspired

Experience:

Foster transformation

Promote imagination

Affirm discovery

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