The

Creator

Brand Archetype
Creator brands are the trendsetting makers of the world. They are creative and resourceful, and seek to turn imagination into creation. Customers gravitate to Creator brands because they are inspired by the way the they create and innovate the world around us.
Do you want to know your brand archetype?
Creator
Creator
BRANDS ARE:

Inventive

/

Artistic

/

Pioneering

You could be
a
AN
Creator
Creator
if you:

Value experimentation

Are provocative + inspirational

Bring visions to life

Foster curiosity + exploration of ideas

Think outside the box

Do you want to know your brand archetype?
HOW
AN
a
Creator
Creator
HELPS + GUIDES CLIENTS:
Any business has the ability to create transformative experiences for its customers. Beyond the tangible, an offering or product can create emotional fulfillment through brand association. This intangible bond can evoke feelings of trust and loyalty, forging a connection that transcends transactions. By focusing on your archetypes’s transformation capabilities you’ll be able to start better communicating the transformation customers can expect from you.

Unclear

Lucid

Disillusioned

Vibrant

Status Quo

Invigorated

Unknown

Imagined

Lifeless

Inspired

ABOUT ARCHETYPE EMBODIMENT
Your brand archetype can help you guide your brand's visuals, messaging and client experiences. By embodying your archetypes core qualities you can can create authentic connections with your audience and fostering deeper engagement and brand loyalty.
How
AN
a
Creator
Creator
CAN EMBODY THEIR ARCHETYPE in THEIR BRAND:

Visuals:

Vivid Colors

Bold Type Treatments

Fresh Visuals

Messaging:

Inspirational

Provocative

Succinct

Experience:

Promote Ideation

Encourage Creativity + Innovation

Share Inspiration + Process

Discover your brand's personality type

Are you a lover, an outlaw, a magician, or something else entirely? Find your brand personality with our free brand archetype assessment. You'll learn how to bring more character to your business and build a more meaningful connection with your audience.